Website Stats · Original research
Activity Centres Website Statistics 2026
We ran automated homepage audits on 6 UK activity centres websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.
Avg score
62/100
Avg page speed
942ms
Sites analysed
6
Score distribution
Good (80–100)2 sites (33%)
Okay (60–79)1 sites (17%)
Poor (0–59)3 sites (50%)
How many pass the basics
HTTPS enabled100%
Mobile viewport100%
Structured data (schema)83%
Contact form on homepage50%
Open Graph share image83%
Analytics installed50%
Most common mistakes
- No theme-color meta — plain browser chrome on mobile83% of sites
- Only N% of images have alt text50% of sites
- N HN headings — should be one50% of sites
- N inline style attributes — no consistent design system50% of sites
- No analytics detected — flying blind on visitor data50% of sites
- No contact form found on homepage50% of sites
- N broken internal links33% of sites
- No responsive images (srcset) — blurry or slow on mobile33% of sites
- Homepage HTML is NKB — heavy33% of sites
- Response time N.Ns — slower than Google's N.Ns target17% of sites
How does your site compare?
Get a free audit and see where you sit versus the activity centres average.
Methodology: automated homepage audits by RIOT Studio, October 2026.
