Website Stats · Original research
Counsellors Website Statistics 2026
We ran automated homepage audits on 6 UK counsellors websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.
Avg score
53/100
Avg page speed
340ms
Sites analysed
6
Score distribution
Good (80–100)1 sites (17%)
Okay (60–79)3 sites (50%)
Poor (0–59)2 sites (33%)
How many pass the basics
HTTPS enabled83%
Mobile viewport83%
Structured data (schema)67%
Contact form on homepage33%
Open Graph share image50%
Analytics installed33%
Most common mistakes
- No theme-color meta — plain browser chrome on mobile83% of sites
- No analytics detected — flying blind on visitor data67% of sites
- No contact form found on homepage67% of sites
- No Open Graph image — links look blank on WhatsApp/Facebook50% of sites
- N inline style attributes — no consistent design system50% of sites
- No external CSS stylesheet — likely unstyled or WYSIWYG outp50% of sites
- No meta description — Google writes its own33% of sites
- No HN heading33% of sites
- No structured data (schema.org)33% of sites
- No custom web fonts — default system fonts feel dated33% of sites
How does your site compare?
Get a free audit and see where you sit versus the counsellors average.
Methodology: automated homepage audits by RIOT Studio, July 2026.