Website Stats · Original research

Couriers Website Statistics 2026

We ran automated homepage audits on 9 UK couriers websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.

Avg score

25/100

Avg page speed

282ms

Sites analysed

9

Score distribution

Good (80–100)1 sites (11%)
Okay (60–79)0 sites (0%)
Poor (0–59)8 sites (89%)

How many pass the basics

HTTPS enabled89%
Mobile viewport44%
Structured data (schema)11%
Contact form on homepage22%
Open Graph share image0%
Analytics installed33%

Most common mistakes

  • No Open Graph image — links look blank on WhatsApp/Facebook100% of sites
  • No theme-color meta — plain browser chrome on mobile100% of sites
  • No structured data (schema.org)89% of sites
  • No contact form found on homepage78% of sites
  • No custom web fonts — default system fonts feel dated78% of sites
  • No meta description — Google writes its own78% of sites
  • No favicon67% of sites
  • Little to no accessibility markup (aria attributes)67% of sites
  • No cookie consent banner detected — UK GDPR risk67% of sites
  • No analytics detected — flying blind on visitor data67% of sites

How does your site compare?

Get a free audit and see where you sit versus the couriers average.

Methodology: automated homepage audits by RIOT Studio, October 2026.

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Ashley Scott
Studio Lead
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