Website Stats · Original research
Fire Safety Website Statistics 2026
We ran automated homepage audits on 6 UK fire safety websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.
Avg score
55/100
Avg page speed
381ms
Sites analysed
6
Score distribution
Good (80–100)1 sites (17%)
Okay (60–79)2 sites (33%)
Poor (0–59)3 sites (50%)
How many pass the basics
HTTPS enabled83%
Mobile viewport83%
Structured data (schema)50%
Contact form on homepage33%
Open Graph share image33%
Analytics installed67%
Most common mistakes
- No theme-color meta — plain browser chrome on mobile83% of sites
- No contact form found on homepage67% of sites
- No Open Graph image — links look blank on WhatsApp/Facebook67% of sites
- No HN heading50% of sites
- No structured data (schema.org)50% of sites
- No custom web fonts — default system fonts feel dated50% of sites
- No cookie consent banner detected — UK GDPR risk50% of sites
- Very few images — sparse, low-effort visuals33% of sites
- N inline style attributes — no consistent design system33% of sites
- No meta description — Google writes its own33% of sites
How does your site compare?
Get a free audit and see where you sit versus the fire safety average.
Methodology: automated homepage audits by RIOT Studio, August 2026.
