Website Stats · Original research

Funeral Directors Website Statistics 2026

We ran automated homepage audits on 11 UK funeral directors websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.

Avg score

56/100

Avg page speed

1161ms

Sites analysed

11

Score distribution

Good (80–100)1 sites (9%)
Okay (60–79)6 sites (55%)
Poor (0–59)4 sites (36%)

How many pass the basics

HTTPS enabled91%
Mobile viewport91%
Structured data (schema)45%
Contact form on homepage45%
Open Graph share image64%
Analytics installed91%

Most common mistakes

  • No theme-color meta — plain browser chrome on mobile73% of sites
  • No structured data (schema.org)55% of sites
  • No responsive images (srcset) — blurry or slow on mobile55% of sites
  • N inline style attributes — no consistent design system55% of sites
  • No contact form found on homepage55% of sites
  • Page title too long (N chars — Google truncates)36% of sites
  • No Open Graph image — links look blank on WhatsApp/Facebook36% of sites
  • N broken internal links36% of sites
  • No meta description — Google writes its own27% of sites
  • Loads legacy jQuery N/N — outdated front-end stack27% of sites

How does your site compare?

Get a free audit and see where you sit versus the funeral directors average.

Methodology: automated homepage audits by RIOT Studio, October 2026.

Certified & trusted partners

  • Google Partner
  • Mailchimp Certified
  • TikTok Academy
  • Microsoft Advertising Certified Professional
  • Shopify Partners
  • Craft Partner Verified
Ashley Scott
Studio Lead
speak to Ashley