Website Stats · Original research

Smart Home Installers Website Statistics 2026

We ran automated homepage audits on 5 UK smart home installers websites — checking page speed, mobile UX, on-page SEO, structured data, contact conversion and more. Here's what we found.

Avg score

40/100

Avg page speed

647ms

Sites analysed

5

Score distribution

Good (80–100)1 sites (20%)
Okay (60–79)0 sites (0%)
Poor (0–59)4 sites (80%)

How many pass the basics

HTTPS enabled80%
Mobile viewport80%
Structured data (schema)60%
Contact form on homepage0%
Open Graph share image40%
Analytics installed60%

Most common mistakes

  • No contact form found on homepage100% of sites
  • No theme-color meta — plain browser chrome on mobile80% of sites
  • No Open Graph image — links look blank on WhatsApp/Facebook60% of sites
  • No HN heading60% of sites
  • No external CSS stylesheet — likely unstyled or WYSIWYG outp60% of sites
  • Very few images — sparse, low-effort visuals60% of sites
  • Little to no accessibility markup (aria attributes)60% of sites
  • No obvious call-to-action (book, quote, contact) on the home60% of sites
  • Page title too long (N chars — Google truncates)40% of sites
  • No meta description — Google writes its own40% of sites

How does your site compare?

Get a free audit and see where you sit versus the smart home installers average.

Methodology: automated homepage audits by RIOT Studio, July 2026.

Ashley Scott
Studio Lead
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