Do I need a returns policy for my online shop?

/ 02

What actually matters

• • 14-day cancellation right from delivery for most consumer online sales.
• • Plus a further 14 days to return the goods.
• • State who pays return postage — you must say it clearly.
• • Faulty goods have separate rights under the Consumer Rights Act.
• • Link the policy from the footer and the checkout.

/ 03

The bit most people get wrong

A generous, clearly-worded returns policy usually pays for itself in conversion. Hiding it doesn't reduce returns; it reduces orders.

/ 04

What to do next

Write a plain-English returns page and link it in your footer and checkout today.

/ 05

Where RIOT fits in

We're a small Colchester studio helping UK SMBs get returns and consumer law right without agency waste or freelancer flake. If you've read this far and you want a second opinion on your specific setup, book a 20-minute call and we'll tell you honestly whether it's worth doing anything at all.

We work with clients across Essex, Suffolk, London and the wider UK — and remotely with brands abroad. No lock-in, no monthly retainer minimums, no pretending your problem is bigger than it is.

/ FAQs

Common questions